How to pick a bottle of value wine!
There are times I walk into a store and need a bottle for something – a party, a work function, or maybe just for myself. When traveling it can particularly difficult to find a good wine, many times I don’t speak the language enough to even read the label!
Most markets and stores have 100′s (say 300) wines. Often the clerks’ only skills are limited to using a box cutter and a bar code reader.
QUESTION: How can you be reasonably sure that a wine is decent?
ANSWER:
You can pick a good wine in under 3 minutes . . . even if everything is in a language you don’t speak!
Look for 3 things:
1.) Price! Why beat around the bush, this is IMPORTANT! Scan the selves, look for the cheapest wine and add a couple of bucks to set the range. If you want to go higher end so you don’t look cheap, double the number!
CONGRATULATIONS, you eliminated 90% of store’s selection! That leaves~ 30 wines of 300 to choose from.
2.) Next – heavy or light? – Heavy alcohol is 12%+ and light is 11% or less. If it’s cold or a young crowd go heavy, if it’s warm or older crowd go light. We’re now down to say 20 bottles (some will fall in the middle).
3.) “It Factor” – Now we’re down to the last choice. Look at the BACK of bottle. Is there an essay on the wine (maybe a picture of wine maker?) GREAT! The people making are proud of their product! Usually any of these is good.
Put them all in the cart, eyeball them and pick the one that strikes your fancy!
Open & Enjoy!
========>>> SHORTCUT! Look at people’s shopping carts, if you see several people with the same wine – that’s likely a good wine!
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